Lead Gen, Content Marketing, Social Media Optimisation, Email Marketing, SEO
objectives
Increasing Brand Awareness
Increase Relevancy by 40% in Lead Generation
Increase Brand Recall
tactics
Sales Funnel meets Lead Gen
Devised a highly effective digital strategy to streamline the sales funnel and increase company revenue.
Sales Strategy meets Consumer behavior analysis
Sales strategy innovation in respect to the consumer behavioral shift after COVID 19 and modern B2B marketing needs.
Marketing tools meet SMO SEO and PPC
Proving long term holistic strategy with the help of digital marketing tools to support brand’s sales team, with the help of Content Marketing, Lead nurturing, SMO, SEO and PPC
Email Strategy
A comprehensive email strategy was deployed, to target Corporates, Dealers, Retailers, Titan’s dormant clients, while leveraging gifting occasions such as Diwali, Dealer Meets, and Employee Appreciation Day
Quarterly Campaigns
We did a hero campaign every quarter to target occasions like ‘75th Independence day’, or TG like ‘Retailers’. Each campaign had multiple wings - email strategy, social media campaigns, offline efforts, etc.
