Digital Natives tend to implicitly trust advertorial and authoritative content than pure advertising. Brand needs to make sure that they deliver more stories rather than ads. Gone are the days when PR used to be largely about getting featured in Print and Trade media. In this Digital age a comprehensive PR strategy is one that has a strong Digital PR component. We as a Digital PR agency have understood this shift in consumer behaviour and we leverage practices that gives a brand the PR ROI that can not be replicated by competition.
- Feature Placements on digital properties like Yourstory, Bloomberg Quint, AFAQS, Moneycontrol, ET Retail etc. We have a wide enough portfolio for every industry vertical.
- Listicles on Portals like Trip Advisor, Huff Post, Outlook Travel etc.
- Bloggers, Vloggers, IGers, Tik Tok and Snapchat Influencer Outreach for product features, reviews and Bespoke Event Promotion.
- Image Management and Building Thought Leadership through custom Websites and Social Media especially LinkedIn Pulse.
- Digital Promotion Management and Brand Awareness around Webinars and Podcasts.
- Online Crises Management and Online Reputation Management. It takes 20 years to build a reputation and only 2 minutes to ruin it so its better to invest in Digital PR whenever your brand is facing a crises or in fact maintain your reputation and avoid a crises altogether
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