Social Media Playbook for Employer Branding Success for VBL
Social Media Marketing
objectives
To launch its one & only exclusive Retail store in India, create a strong brand identity and establish a strong online presence.
tactics
Boosting Online Presence
Establish an online footprint with emphasis on employer branding - highlighting their favourable employee policies, and evolved vision, which focuses on things like inclusivity, diversity, and inclusion.
Strategic Campaign Planning
The "InfluenceHERs of VBL" campaign spotlighted VBL's commitment to gender equality, showcasing their endeavours to break barriers and transcend gender limitations.
BOY Campaign
PepsiCo’s International Bottler of the Year Award!