We all know the high-octane Swach BHARAT ABHIYAN by our dynamic Prime Minister, Alag Karo, Har Din Teen Bin was born to demonstrate collaboration and co-operation for the same. It is an endeavour towards contributing to the efficient management of Municipal Solid Waste in Gurugram and to strongly promote source segregation.
The objective of the project is to provide a contribution to the social program by establishing and sustaining segregation at the source and maximizing capacities of the waste collectors which ensures high recycling rates in Gurugram.
We Kicked off an emergency BTL event in DLF Cyber City targeting World Environment Day which boiled down to raising awareness about the environmental impacts. We also set the boat in motion for educating people through galvanizing social media content and tote up an imperative message through video marketing to set the zenith of success regarding waste segregation. Here is how we did it:
We, at The Marcom Avenue, weaved some quick games around Waste Segregation to spread awareness in a fun way.
+91-965 096 7733
© The Marcom Avenue. All Rights Reserved