Month: May 2020

best marketing strategies by an online grocery store

How Big Basket Became People’s Favourite Online Grocery Marketplace?

It is not easy competing with the market leader when your opponent is Amazon and Flipkart, the largest e-commerce retailers in the nation, who come with decades of experience and billions in the pocket. The story of this online marketplace is quite interesting and a story of constant passion and belief. Today, we are going …

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ppc marketing agency in gurgaon

9 Tactics To Refine Your PPC Campaign Performance in 2020

As the novel coronavirus spreads even to the deeper parts of the world, the operating landscape of almost all industries has changed. With ventures being shut down all over the world, the advertising industry has taken a toll. While the traditional advertising mediums are highly being affected, there is a rise in consumption of digital …

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seo agency in gurgaon

Brand Managers’ Guide to Optimising Your Search Engine- Part 2

In the previous blog we discussed some of the tactics which can help improve your brand’s reputation using search engine optimisation techniques. We shared some of our insights on SEO, which you can use to establish your online reputation. SEO has the power of creating a customer journey, a really awesome one or the worst …

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creative strategies for insurance industry

Impact Of COVID-19 On The Insurance Industry And How To Get Through It

The COVID-19 pandemic has disrupted economies and communities around the world. From basic social customs and working arrangements to the global movement of goods and capital, the world is undergoing a drastic change as the virus spreads its wings over the world. One of the industries that we are going to talk today about was …

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digital marketing strategies for insurance industry

Digital Marketing Plan for Insurance Industry in the Wake of COVID-19

A global health crisis can either paralyze the industry or can strengthen it to outperform in the times to come. Well, that’s what we are observing during the global pandemic. As the spread of the deadly virus continues to spread, only some of the essential industries are operating to ensure that there is no shortage …

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marketing strategies for f&b industry

Ultimate Marketing Tactics for F&B Industry to Follow Post COVID-19

While every industry in the world has been impacted by COVID-19 in the worst ways, industries like grocery, technology and some sectors of healthcare are still booming. With the sudden rise in demand for eatables, food and beverages brands are struggling to keep up with the low staff at the production plants. As the phase …

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marketing opportunities for personal care industry

Post COVID-19: Impacts and Opportunities in the Personal Care Industry

The need to research and buy skincare, hair care and cosmetic products has built a community of people, especially millennials, who are choosing to become stylists to cater to the needs of the people looking for reviews, suggestions and tips. Be it beauty influencers who give glowing skin tips or professionals who flaunt their services …

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marketing strategies for personal care & beauty business

Strategies to Level Up Your Personal Care & Beauty Business

It wasn’t until 2020 that COVID-19 became a factor of importance in the cosmetics and personal care industry. Personal care and beauty industry is one of those industries who has noticed a drastic decline during the lockdown period. While the governments are designing and regulating the policies to deal with the current situation at hand, …

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