January 2020

User-generated content (UGC) makes your brand more appealing and your marketing more genuine to the audiences discovering you. It also helps to maintain good relationships with existing customers. Statistics show that 84% of customers trust peer recommendations more than any other source of advertising, 93% of consumers find user-generated content helpful when making a purchasing …

4 Tricks to Create and Encourage User-Generated Content Read More »

Social media managers are responsible for curating a brand’s social channels. They monitor, moderate and respond to audience comments; manage social media partnerships with other brands; and create and/or post shareable videos and images. They also strategize and execute digital marketing campaigns and gather and analyze the data results from those campaigns. Around 47% of …

Top 3 habits for successful Social Media Managers in 2020 Read More »

Social media marketing can bring remarkable success to all kinds of businesses if used wisely. Marketing through social media is one of the most versatile and cost-effective strategies that businesses can use to reach their target audience and boost sales over time. That’s why 97% of marketers are using social media to reach their audiences. …

5 Social Media Marketing Trends to be followed in 2020 Read More »

Reputation of brand whether offline or online plays a very important role in making or breaking the brand. Not all the times, customers are happy with a brand and it is said that the occasional unhappy customer is inevitable for businesses of all sizes and industries. It is very important to address customer complaints quickly …

6 tips for improving Online Reputation Management (ORM) Read More »

“How can you turn ashes back to roses”? If you ask me this question then the only answer that strikes my head is social media marketing. Let me first start with that clichéd definition of social media marketing which you people can get from one click on Google. It would be something like, Social media …

How social media marketing helps in reviving the brand? Read More »

Do you know how much time does a person takes to decide whether to stay on a website or not? Some studies suggest that a visitor only takes 50 milliseconds to decide if they want to further scroll through the website or not. Yes, you read that right. So, what do you think about your …

Use 5 Usability principles to make visitors stick to your website Read More »

Attaining brand loyalty in today’s competitive market is not everyone’s cup of tea but once you have achieved it, people, from nowhere unknowingly join hands with you to promote your product. Have you ever got advice from your friend to try a particular restaurant on his risk? Or is there a product that you use …

Using User-Generated Content to Increase Brand Loyalty Read More »