Month: September 2019

Integrated Marketing Communication : Need of the hour!

Integrated marketing communication is a method used to communicate promotional activities to its customers through multiple marketing channels. A simple yet interesting concept which has all forms of messaging and communications intact in order to deliver the idea impact fully on the masses. The use of conventional techniques for marketing and business expansion has become …

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social media

Top 10 Tactics to Engage your Customers on Social Media

Over 2.77 billion people are actively using Social Media Platforms. It has become the place to be for all things communications for brands, trying to break the clutter and make their way into its customer’s subconscious. Direct Mail, Cold calls, Print and Television, were a few options available at brand’s disposal, a time ago. Now, …

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